KTVN News Director Jason Pasco | How the Wildfire Fund Drive Came Together
When Northern Nevada's recent wildfires displaced thousands of residents, KTVN 2 News Nevada News Director Jason Pasco recognized the need to do more than report the story. During this special edition of 2 Plus You Nevada, Jason joins Sarah Johns at the Wildfire Fund Drive to explain how KTVN, Catholic Charities of Northern Nevada, Atlantis and Reno Media Group came together in just days to help wildfire victims.
Jason discusses how quickly the community fundraiser took shape and the overwhelming response from Northern Nevadans. He also reflects on KTVN's extensive emergency coverage as evacuation orders rapidly expanded and residents turned to local news for critical information about where to go and what to do.
After nearly 32 years working in the Northern Nevada television market, Jason describes the wildfire emergency as the largest event he has covered in terms of the number of people affected so quickly. He also explains why Catholic Charities of Northern Nevada was selected to help distribute Wildfire Fund Drive donations directly to people impacted by the fires.
🚨 Segment Highlights:
🔥 Jason Pasco & the Wildfire Fund Drive
• Hear why KTVN News Director Jason Pasco spearheaded the fundraising effort
• Learn how the Wildfire Fund Drive came together in just days
• See how community partners quickly stepped up to help wildfire victims
📺 KTVN's Wildfire Coverage
• Jason reflects on the newsroom's response during the wildfire emergency
• Hear why getting evacuation and emergency information out quickly was critical
• Learn how KTVN worked with local fire and law enforcement agencies to inform residents
🚨 A Historic Northern Nevada Emergency
• Jason reflects on nearly 32 years working in the Northern Nevada news market
• Hear why the scale and speed of the evacuations stood out during his career
• Learn how the emergency affected KTVN staff members and thousands of local residents
❤️ Northern Nevada Responds
• Community donations began arriving before and during the drive
• Contributions ranged from pocket change to large checks
• Every donation represented neighbors helping neighbors recover
🤝 Why Catholic Charities?
• Jason explains why Catholic Charities was selected as a Wildfire Fund Drive partner
• Donations are designated to support people affected by the recent wildfires
• Catholic Charities helps connect assistance with wildfire victims who need it
💙 Local Media & Community Partners
• KTVN joined forces with Catholic Charities, Atlantis and Reno Media Group
• Television, radio and social media helped spread the message
• The partnership demonstrates what can happen when Northern Nevada rallies around its neighbors
🌐 Support Northern Nevada Wildfire Victims:
Donations from the Wildfire Fund Drive support victims of the recent Northern Nevada wildfires through Catholic Charities of Northern Nevada.
#2PlusYouNevada #WildfireFundDrive #NorthernNevada
