The radio station WKRP isn't dead, and it's now live on air in Cincinnati. The call letters from the fictional station featured decades ago in a CBS sitcom were adopted by stations in the Cincinnati market in time for the Monday morning drive. The station's co-owner says delighted listeners have been mobbing the phone lines. The owners obtained the call letters by making a donation to a North Carolina nonprofit whose low-power radio station has had them since 2014. The show “WKRP in Cincinnati” ran from 1978 to 1982 and starred Loni Anderson, Howard Hesseman, Tim Reid and Richard Sanders as bumbling newsman Les Nessman.