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Nevada construction workers urge drivers to slow down and stay alert as road work picks up this summer.
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It was first displayed on the 17th October and is located on East Tropicana, just a few yards from the MGM.
The billboard is located facing I-580, near Mt. Rose Highway, and some people say it shouldn’t be there at all. According to Scenic Nevada, even though this billboard has a permit, it goes against city codes.
Candidates are gearing up for the road to the primary election, buying advertising in a variety of ways. Some campaign ads started airing on TV as early as November. Darin Balaam and Sherman Boxx are both running for Sheriff of Washoe County.
The Reno City Council says there will not be any new construction of billboards within its city limits, unanimously approving a new ordinance.
Scenic Nevada has filed a lawsuit against the City of Reno in an attempt to limit the number of billboards within city limits.
Law
In 1999, Scenic Nevada gained enough petition signatures to prohibit the construction of new billboards in the City of Reno. That ballot initiative passed with more than half of the vote. However, advocates say the former city council members later amended the initiative, creating what they call 'loopholes.'
New York Senator Charles Schumer wants the federal government to look into billboards that collect "personal data" from cell phones-- when someone drives or walks by them.
The Physicians Committee for Responsible Medicine has paid to have billboards put up in Carson City and Dayton that warn against the risks of cancer causing foods in schools.
The Nevada Department of Public Safety, Office of Traffic Safety’s Zero teen Fatalities program hosted a statewide contest where Nevada High School students had the opportunity to design an original billboard for Zero teen Fatalities featuring a safe driving message.