Cinemark will be reopening a select number of its theatres across the U.S. on Friday, Aug. 14, including its Century Summit Sierra location in south Reno.
Officials say this reopening is an expansion of the Company’s test-and-learn process.
They say that upon reopening, guests can see “Comeback Classic” films and get concessions at reduced “Welcome Back” prices, with $5 tickets for adults and $3 for children and seniors.
Officials say moviegoers looking for a more personal experience can book a Private Watch Party and host a private screening of a “Comeback Classic” film in a dedicated auditorium for up to 20 guests starting at $99.
They say all locations will reopen with new cleanliness, sanitizing and safety measures including:
- All theatres will reopen with staggered showtimes to maximize physical distancing.
- Seat-Buffering will automatically block seats adjacent to a party upon ticket purchase.
- Face masks are mandatory for all guests within the theatre and may only be removed for eating and drinking in the auditoriums.
- All public and high-touch spaces, such as concession stands, door handles, drink stations, self-ticketing kiosks, benches and restrooms will be sanitized every 30 minutes.
- Each auditorium will be disinfected every morning, and all handrails and occupied seats, along with those on either side, will be sanitized between show times.
- For additional assurance, there will be seat wipes and hand sanitizer available for customer use.
- Auditoriums will have limited capacities.
- Cinemark has streamlined its in-theatre ticket verification processes, no longer requiring digital ticket holders to carry a paper ticket, and moviegoers purchasing tickets at the theatre will no longer need to hand their printed ticket to an usher. All are encouraged to purchase tickets online and use contactless payment methods for a more contact-free experience.
- Guests who are not feeling well are asked to stay home, and Cinemark will gladly provide a full ticket refund.
- To help reduce potential contact between cash and food-handling areas, cash payments will not be accepted at the concession stand. However, each theatre will have a designated area where cash will be accepted, and gift cards will be available.
- There will be plenty of in-theatre signage that will encourage moviegoers to practice proper physical distancing as well as showcase the new protocols involved in The Cinemark Standard.
All information about the Company’s phased reopening can be found at www.cinemark.com.
Century Park Lane 16 is scheduled to open Friday, August 21 and Century Riverside 12 is scheduled to open the next Friday.
Meanwhile, Galaxy Theatres has pushed back their reopening date towards the last week of this month.
