As warmer weather and longer days arrive across Northern Nevada, a new effort is underway to help keep children safe as they walk and bike to school.
Western Nevada Safe Routes to School is launching a pedestrian safety campaign that will run through the end of the school year, focusing on Carson, Douglas, Lyon, and Storey counties. The goal is to increase visibility and remind drivers to stay alert as more children use sidewalks and streets.
The program promotes safe walking, biking, and rolling through education, encouragement, and safety improvements.
“With more kids out on our sidewalks and streets, it is vital that both students and drivers stay alert,” said Erica Roselius, Western Nevada Safe Routes to School Coordinator. “Our goal is to ensure every child can safely enjoy the benefits of walking and biking in their community.”
The campaign includes several efforts aimed at both children and drivers.
In Carson City, an over-the-street banner will be placed along Carson Street to remind drivers to stop for people in crosswalks. The message is part of a partnership with the Office of Traffic Safety.
There will also be increased enforcement in school zones. The program is working with deputies to place mobile radar units in those areas. Drivers are reminded that fines are doubled in active school zones.
At the same time, staff will visit select elementary schools for safety events, teaching children how to use crosswalks and stay visible. Reflective items will be handed out to help children be seen, especially during early morning and evening hours.
More information about the program and safety tips is available through the Carson City Public Works Safe Routes to School page.
