Mormon Influencers

FILE - Jen Affleck, from left, Layla Taylor, Miranda McWhorter, and Jessi Draper Ngatikaura participate in Hulu's "The Secret Lives of Mormon Wives" photo call at The Rink at Rockefeller Plaza, Tuesday, Nov. 11, 2025, in New York.

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'Secret Lives of Mormon Wives' cast aren't the only influencers sowing curiosity about the church

'Secret Lives of Mormon Wives' cast aren't the only influencers sowing curiosity about the church

Latter-day Saint influencers have found an enthusiastic audience across the country, curious about their faith and family, but they are often imperfect and unofficial representatives of The Church of Jesus Christ of Latter-day Saints. Many of these social media influencers and the influencers-turned-reality stars on “The Secret Lives of Mormon Wives” have created a version of the faith that appears more modern and flexible than the actual church leadership might like. Influencers who have more faith-focused content have said they feel the reality show is not representative of their experiences in the church or their lives in Utah.